Jack Nicklaus, considered by many critics to be the greatest golfer of all time, was known as "The Golden Bear". During his 43 year career, Nicklaus accumulated 73 PGA Tour victories as well as 10 Senior PGA Tour victories. He was PGA Player of the Year five times, and top money-winner eight times. His rivalry with Arnold Palmer is often credited with turning golf into the major spectator sport that it is today. In 1988, Nicklaus was named "Golfer of the Century" by GOLF Magazine.