A Honey Nut Cheerios commercial uses the well-known Charles Dickens' tale. The cereal's cartoon mascot, Buzz the bee, knocks on Ebenezer Scrooge's door on Christmas, but the angry miser tells him to go away. However, Buzz passes Scrooge a bowl of cereal, which puts a smile on his face.
The £1 million production from British department store John Lewis tells the story of a girl named Lily who spends her time staring through a telescope. In the run up to Christmas, she spots an old man, wearing scruffy clothes and living alone in a tiny shed on the moon. She tries to contact him by waving and firing messages via an arrow, but to no avail. Then, on Christmas Day, we see a parcel--attached to some helium balloons--land at the feet of the old and rather lonely man. It is a present from the girl: a telescope, which he then uses to spot her back on earth. Seeing her, he sheds a tear of joy.