On April 1st 2013, users of Tumblr changed their icons to a picture of Misha. It has since become known as the Mishapocalypse -- the day tumblr users unite as one -- one Misha.
In the second season of Charmed, Misha plays Eric Bragg, a mortal who uncovers the location of the Akashic Records, which foretells all significant events throughout time. He is hunted by two warlocks called the Collectors, who want to extract his knowledge to obtain the records for themselves.
In 2011, Misha founded the Greatest International Scavenger Hunt the World Has Ever Seen, an annual week-long competition that holds the record for world's largest media scavenger hunt. As part of the competition, Misha also set world records for largest online photo album of hugs and longest chain of safety pins.